Monu
Senior Rewards Research Lead • 8+ Years Attribution & Affiliate Telemetry Experience
Monu brings more than eight years of specialized experience in performance marketing attribution, mobile affiliate telemetry, and digital rewards mechanics. Before leading research at FreeGiftZone.net, Monu worked as a technical attribution consultant analyzing conversion funnels across global offerwall networks including Torox, AdGate Media, and RevU.
At FreeGiftZone, Monu manages the physical device testing lab, running empirical verification on over 450 mobile games and task campaigns to record real milestone drop-off curves, tracking permission friction (Apple App Tracking Transparency and Android Advertising IDs), and postback latency.
Monu authored FreeGiftZone’s comprehensive troubleshooting library, detailing evidence-collection protocols for uncredited offers, device tracking hygiene, country-lock resolutions, and universal gift card character confusion matrices.
Areas of Technical Expertise
- ▪ Affiliate Postback Webhooks (S2S)
- ▪ Mobile Measurement Partners (AppsFlyer, Adjust)
- ▪ Apple App Tracking Transparency (ATT)
- ▪ Google Advertising ID (GAID) Telemetry
- ▪ Game Milestone Progression Curves
- ▪ Offerwall Dispute Resolution
Key FreeGiftZone Research Contributions
- ✓ Lead author of all 7 in-depth FreeGiftZone troubleshooting guides
- ✓ Established the 5-point Preflight Tracking Checklist for mobile game rewards
- ✓ Formulated the 7-brand gift card character substitution matrix (eliminating OCR errors)
- ✓ Conducted live latency audits on over 450 mobile gaming and task campaigns
